In earlier articles we wrote about the power of using hidden commands in normal conversation to increase sales, convince others to do omething or to accept your ideas. This is often done by separating out a simple command or suggestion by pausing, stating the command in a different tone of voice, then resuming normal conversation.
For example, when selling a car you might say, “This car gets 30 miles per gallon on the highway, which you’ll notice when you (pause) take it for a test drive. You’ll also notice that ….
Another way to insert a command into conversation is to use what are called Weasel Words. These phrases are based on the one of the techniques used by Milton Erickson, who was one of the foremost hypnotists of the last century. Erickson had a way of talking people into trance without giving any direct commands to close their eyes or relax. Instead he would just sort of talk around the idea of going into trance and people would naturally do it.
These Ericksonian Phrases are also known as Weasel Words because they allow you to weasel in a command without it being so direct or authoritarian. For example, you might say to someone, “Consider why you want to do this.”
With some people, giving a command can create a great deal of resistance. A percentage of them just do not like to take orders so they won’t respond to direct suggestion.
But what if your were to say, “I’m not entirely sure how well you can consider why you want to do this.” Here, you’re not trying to force them to consider why. You’re just asking them how well they might be able to consider why.
Now, in considering and interpreting that statement the mind has to actually consider why they want to do this, to some degree. When you use Weasel Words the listener does not have something to object to. In order to employ these phrases you first determine your outcome.
In a hypnosis setting, one outcome would be for the client to relax. You might say, “A friend once told me, you know, it’s entirely possible to just get relaxed.” You’re not telling the client to relax. You’re just repeating what a friend once said.
If you’re selling computers, you might say something like, “I wonder if now is the time that you might buy this computer. There are hundreds of Ericksonian Phrases that can be used for just about any outcome. Here are a few below. You can probably come up with your many of your own.
WEASEL WORDS
After you come to … After you’ve … As a whole new way of thinking opens up … All that really matters … All that’s really important … Allowing yourself to just naturally … And as that occurs, you really can’t help but notice … And I’d like to have you discover … And then, now you’ll discover … And you can be pleased …. And you can really use it … And you can wonder … And you will be surprised at … Give yourself the opportunity to see if … I wonder if you’ll be pleased to notice … I wonder if you’ll be reminded … I wonder if you’ll be surprised to discover that … In all probability … If you could … It is easy, isn’t it … Perhaps you wouldn’t mind noticing … So now’s the time …
Wednesday, December 28, 2011
Tuesday, December 27, 2011
Covert Super Affiliate Reveals The Dirty Little Secrets Of The Industry And How He Pumped $1,325, $5,115 And Even $25,078 In A Single Day
Covert Super Affiliate Reveals The Dirty Little Secrets Of The Industry And How He Pumped $1,325, $5,115 And Even $25,078 In A Single Day
Now You Can Legally Steal This Underground Super Affiliate's Classified System That Cranks Out Five Figure Checks Even If You've Never Earned A Single Cent Online Before"
Listen up, I'll give it to you straight...
You're on this page because you're wanting to make a sh*t load of cash... True?
If not then jump off this page because you have no right to be here because you won't even be able to handle the brutal info I'm about to reveal...
You're about to learn about Operation Money Pump and how I've personally been exploiting the marketplace to cash in big time.
Let me ask you a question...
How Would You Like To Earn $100,000 In A Single Month?
http://sevilyalci.articlea.hop.clickbank.net
Now You Can Legally Steal This Underground Super Affiliate's Classified System That Cranks Out Five Figure Checks Even If You've Never Earned A Single Cent Online Before"
Listen up, I'll give it to you straight...
You're on this page because you're wanting to make a sh*t load of cash... True?
If not then jump off this page because you have no right to be here because you won't even be able to handle the brutal info I'm about to reveal...
You're about to learn about Operation Money Pump and how I've personally been exploiting the marketplace to cash in big time.
Let me ask you a question...
How Would You Like To Earn $100,000 In A Single Month?
http://sevilyalci.articlea.hop.clickbank.net
Monday, December 26, 2011
Cost Saving Trade Show Exhibits for the Growing Company
As an early stage startup company matures, the image that was right for the times four years ago as an “up & comer” is often no longer appropriate. This emerging business now needs a more mainstream image to convey its strong new corporate identity.
The transition to a mainstream image necessitates not only a change in identity but also a change in trade show exhibit presence. Early on, portable pop up exhibits at trade shows worked. But with a company's mounting success it now needs an image that reflects its solid business stature as a true leader in its field. However, before being tempted to leap into a major investment in a custom build mega trade show exhibit, there is a practical intermediate step.
In order to achieve a company’s new image while keeping a handle on its budget, a good interim step for a firm that wants major attention at a key trade show is a custom modular trade show display that has the "look and feel" of a high-end custom build but at a substantial cost saving.
In terms of projecting awareness, the custom modular exhibit succeeds in reinforcing a company’s new prestigious image while reducing the operating costs associated with a custom build by 75%. The custom modular exhibit saves not only on the design and productions costs of a custom construction but also on such expenses as drayage, shipping, installation and dismantling.
Additionally, the configuration of the exhibit is expandable into a variety of spaces -- including a 10x20, 20x20, 20x30 or larger to scale with a company’s growth, enabling them to service large and small trade shows alike.
As the growing company moves into a stepped up trade show venture, it can benefit from an experienced trade show exhibit design and construction company. The company’s display team should be able to work seamlessly with a professional exhibit design firm to determine and meet key trade show deadlines and assembly demands.
Keeping costs on target should be a top priority for the expanding company. Before venturing into a top-end custom build spectacular, there’s good logic in taking an appropriate next stage exhibit step. For comparison, here are seven cost savings benefits of a custom modular vs. custom exhibit:
1. Less shipping and drayage expense:
The 75% lighter weight custom modular exhibit keeps shipping and drayage costs in line with a trade show exhibit designed with less weight and compact packing.
2. Reduction of trade show storage costs:
75% fewer crates reduces storage costs substantially.
3. Lower labor costs due to ease of setup:
A smaller crew is needed so less time is required to install and dismantle exhibit.
4. Less Refurbishing required:
Panels can be removed from the crate by hand reducing the amount of potential damage to the display. A forklift never touches a panel keeping trade show related repair costs at a minimum.
5. Flexibility:
The versatile custom modular unit facilitates expanding or reducing trade show exhibit space without adding a variety of expensive components.
6. Quality of Trade Show Exhibit Consistency:
Interchangeable panels and components built the same way every time to strict quality standards save costs and time.
7. Potential 10% reduction in cost of production and reduced design time:
The majority of trade show design elements could be pre-engineered which reduces the time to build and money spent in production.
Custom modular exhibits are increasing in popularity as the next stage exhibit option in the trade show industry because they offer designs that create tremendous impact, ease of use and cost savings. Smart companies are looking to succeed in trade show exposure while properly managing the balance between dramatic exposure and disciplined cost constraints.
Dick Wheeler is President of Professional Exhibits & Graphics, headquartered in Sunnyvale, California. The firm is a full-service premiere trade show exhibit, graphics and management services company. For additional information, go to www.proexhibits.com.
© Copyright 1996-2006, Professional Exhibits & Graphics. All Rights Reserved
The transition to a mainstream image necessitates not only a change in identity but also a change in trade show exhibit presence. Early on, portable pop up exhibits at trade shows worked. But with a company's mounting success it now needs an image that reflects its solid business stature as a true leader in its field. However, before being tempted to leap into a major investment in a custom build mega trade show exhibit, there is a practical intermediate step.
In order to achieve a company’s new image while keeping a handle on its budget, a good interim step for a firm that wants major attention at a key trade show is a custom modular trade show display that has the "look and feel" of a high-end custom build but at a substantial cost saving.
In terms of projecting awareness, the custom modular exhibit succeeds in reinforcing a company’s new prestigious image while reducing the operating costs associated with a custom build by 75%. The custom modular exhibit saves not only on the design and productions costs of a custom construction but also on such expenses as drayage, shipping, installation and dismantling.
Additionally, the configuration of the exhibit is expandable into a variety of spaces -- including a 10x20, 20x20, 20x30 or larger to scale with a company’s growth, enabling them to service large and small trade shows alike.
As the growing company moves into a stepped up trade show venture, it can benefit from an experienced trade show exhibit design and construction company. The company’s display team should be able to work seamlessly with a professional exhibit design firm to determine and meet key trade show deadlines and assembly demands.
Keeping costs on target should be a top priority for the expanding company. Before venturing into a top-end custom build spectacular, there’s good logic in taking an appropriate next stage exhibit step. For comparison, here are seven cost savings benefits of a custom modular vs. custom exhibit:
1. Less shipping and drayage expense:
The 75% lighter weight custom modular exhibit keeps shipping and drayage costs in line with a trade show exhibit designed with less weight and compact packing.
2. Reduction of trade show storage costs:
75% fewer crates reduces storage costs substantially.
3. Lower labor costs due to ease of setup:
A smaller crew is needed so less time is required to install and dismantle exhibit.
4. Less Refurbishing required:
Panels can be removed from the crate by hand reducing the amount of potential damage to the display. A forklift never touches a panel keeping trade show related repair costs at a minimum.
5. Flexibility:
The versatile custom modular unit facilitates expanding or reducing trade show exhibit space without adding a variety of expensive components.
6. Quality of Trade Show Exhibit Consistency:
Interchangeable panels and components built the same way every time to strict quality standards save costs and time.
7. Potential 10% reduction in cost of production and reduced design time:
The majority of trade show design elements could be pre-engineered which reduces the time to build and money spent in production.
Custom modular exhibits are increasing in popularity as the next stage exhibit option in the trade show industry because they offer designs that create tremendous impact, ease of use and cost savings. Smart companies are looking to succeed in trade show exposure while properly managing the balance between dramatic exposure and disciplined cost constraints.
Dick Wheeler is President of Professional Exhibits & Graphics, headquartered in Sunnyvale, California. The firm is a full-service premiere trade show exhibit, graphics and management services company. For additional information, go to www.proexhibits.com.
© Copyright 1996-2006, Professional Exhibits & Graphics. All Rights Reserved
Sunday, December 25, 2011
Cost Effectiveness of IT Outsourcing
Small businesses have been contracting computer consultants to fix their computers for many years. Usually this is because they have a small number of computers and hiring someone full time to maintain these small networks is not economical or efficient.
This article will focus on the three main benefits that companies experience when they choose to outsource their computer services through a third party. They may even employ or have employed their own IT staff in the past.
#1 Save Money & Time. Computer consultants are very cost effective, efficient and time saving, especially if you contract them on a retainer basis. A retainer is a prepaid service fee, usually paid monthly. This retainer service contract puts the consulting firm “on call” and no matter when, what, or how long it takes the firm to solve the problem they are legally and ethically bound to fix it so long as the services rendered are in the boundaries of the service contract. The more time the consultant spends the less per hour they make, intrinsically motivating them to be efficient. If your network is down and you are losing money by the minute, you will feel comforted to see this computer consultant firm onsite fixing the problem.
#2 Increased Company Performance. When hiring a computer consulting firm you are getting the combined experience of the whole firm plus all of their partners and resources. Even if your company has a full time IT person or two they may not have all the expertise needed to create the dependable robust IT solution needed to solve your problems. A consulting firm will complete the project with a more reliable and robust solution because their combined ability is greater. A more robust and reliable IT solution will boost your performance as a company.
#3 Professional Courtesy. A computer consulting firm is a different company than yours. Like you they are motivated to keep their clientele and expand their market share. Their reputation is the most important advertising tool they have. They compete against other IT firms, usually generating referrals to gain market share, a better reputation is worth its weight in gold. Thus they are naturally motivated to provide superior overall service to you.
In conclusion, outsourcing your IT can save your company money due to less down time, increase your company’s performance due to more reliable and robust IT solutions, and give you superior overall service because they compete for your business.
This article will focus on the three main benefits that companies experience when they choose to outsource their computer services through a third party. They may even employ or have employed their own IT staff in the past.
#1 Save Money & Time. Computer consultants are very cost effective, efficient and time saving, especially if you contract them on a retainer basis. A retainer is a prepaid service fee, usually paid monthly. This retainer service contract puts the consulting firm “on call” and no matter when, what, or how long it takes the firm to solve the problem they are legally and ethically bound to fix it so long as the services rendered are in the boundaries of the service contract. The more time the consultant spends the less per hour they make, intrinsically motivating them to be efficient. If your network is down and you are losing money by the minute, you will feel comforted to see this computer consultant firm onsite fixing the problem.
#2 Increased Company Performance. When hiring a computer consulting firm you are getting the combined experience of the whole firm plus all of their partners and resources. Even if your company has a full time IT person or two they may not have all the expertise needed to create the dependable robust IT solution needed to solve your problems. A consulting firm will complete the project with a more reliable and robust solution because their combined ability is greater. A more robust and reliable IT solution will boost your performance as a company.
#3 Professional Courtesy. A computer consulting firm is a different company than yours. Like you they are motivated to keep their clientele and expand their market share. Their reputation is the most important advertising tool they have. They compete against other IT firms, usually generating referrals to gain market share, a better reputation is worth its weight in gold. Thus they are naturally motivated to provide superior overall service to you.
In conclusion, outsourcing your IT can save your company money due to less down time, increase your company’s performance due to more reliable and robust IT solutions, and give you superior overall service because they compete for your business.
Saturday, December 24, 2011
Corporate Social Responsibility:By Dr Shanker Adawal
There are customers, employees, shareholders and the neighbours. The business class should render their support to the general people. If they will be uplifted socially and economically, the productivity of the corporate is also bound to increase.
The corporate sector in India very often blames the government for poor governance and lack of farsightedness. The question that comes every time into mind is, do the corporate sector performs its duty to contribute to the overall growth of the country? Does it have right to blame the government for poor governance? Does it contribute to nation building?
In India, most of the corporate do not have a clear policy on social responsibility. While developed countries like England have separate ministries to look after the issue of corporate social responsibility, in India, the government does not have a clear policy on the issue. Out of very few companies who contribute to the social development, the basic intention was not to ensure the good of the nation, rather a business policy to stay away from the tax net.
The corporate and the government should try to build up a relationship between the business and the society. The concept of corporate social responsibility (CSR) has so far failed to take deep root in India because the nomenclature is not properly defined. The CSR is in a nascent stage. Much needs to be done to bring changes in attitude towards CSR and bring awareness among the corporate about their social responsibilities. The corporate should be made aware about the changing nature of business due to globalization, transformation of market environment and deepening of competition. The market economy has paved the way for enterprise-led development and a new cultural perspective is taking place in Indian business environment that has a strong bearing on social responsibilities.
Social responsibility encompasses the sectors like health, education, employment, income and quality of life. It should be binding on the corporate sector to work on the above aspects, which are thought to be primary social indicators. They have enough money to serve the nation on the above segments of the society. They should not forget that if general health of the mass were good, they would have better bying capacity.
In 1970, Milton Friedman of New York Times rightly wrote: “ the social responsibility of business is to increase profits.” This view is often held and propounded by those who do not see much merit in companies being engaged in issues of Social Responsibility other than the making of profit. However, increasingly, the profit case, evident indicators that are tangible and the altruistic/ philanthropic/ ethical case, evident in the intangibles are getting blurred. In this context the purpose is to highlight the need for a paradigm shift in the importance of greater investment in intangibles to enhance corporate value.
Significance of CSR for India
The ideal corporate citizenship has ethical and philosophical dimension, particularly in India here wide gap exists between people in terms of income and living standards as well as social status.
A latest survey by the Tata Energy Research Institute (TERI) called ‘Altered Images: the 2001 State of Corporate Responsibility in India Poll’ Traces Back The History Of CSR In India and suggests that there are four models of CSR.
Ethical model
The origin of the first ethical model of corporate responsibility lie in the pioneering efforts of 19 th century corporate philanthropists such as the Cadbury brothers in England and the Tata family in India. The pressure on Indian industrialists to demonstrate their commitment to social development increased during the independence movement, when Mahatma Gandhi
developed the notion of ‘trusteeship’, whereby the owners of property would voluntarily manage their wealth on behalf of the people.
Gandhi’s influence prompted various Indian companies to play active roles in nation building and promoting socio-economic development during the 20th century. The history of Indian corporate philanthropy has encompassed cash or kind donations, community investment in trusts and provision of essential services such as schools, libraries, hospitals, etc. Many firms, particularly ‘family-run businesses’, continue to support such philanthropic initiatives.
Statist model
A second model of CSR emerged in India after independence in 1947, when India adopted the socialist and mixed economy framework, with a large public sector and state-owned companies. The boundaries between the state and society were clearly defined for the state enterprises. Elements of corporate responsibility, especially those relating to community and worker relationships, were enshrined in labour laws and management principles. This state sponsored corporate philosophy still operates in the numerous public sector companies that have survived the wave of privatization of the early 1990s.
Liberal Model
Indeed, the worldwide trend towards privatization and deregulation can be said to be underpinned by a third model of corporate responsibility – that companies are solely responsible to their owners. This approach was encapsulated by the American economist Milton Fried-man, who in 1958 challenged the very notion of corporate responsibility for anything other than the economic bottom line.
Many in the corporate world and elsewhere would agree with this concept, arguing that it is sufficient for business to obey the law and generate wealth, which through taxation and private charitable choices can be directed to social ends.
Stakeholder Model
The rise of globalisation has brought with it a growing consensus that with increasing economic rights, business also has a growing range of social obligations. Citizen campaigns against irresponsible corporate behaviour along with consumer action and increasing shareholder pressure have given rise to the stakeholder model of corporate responsibility. This view is often
associated with R. Edward Freeman, whose seminal analysis of the stakeholder approach to strategic management in 1984 brought stake holding into the mainstream of management literature (Freeman, 1984). Ac-cording to Freeman, ‘a stakeholder in an organisation is any group or individual who can affect or is affected by the achievement of the organisation’s objectives.’
Perception and practices of CSR in India
A survey was conducted by ORG-MARG for TERI-Europe in several cities of India in 2001. The basic purpose of the survey was to capture perceptions and expectations (related to corporate responsibility) of the following three sets of stakeholders such as general public, workers (skilled, semiskilled and un-skilled) and corporate executives (head of corporate relation, labour relations, welfare dept. and manufacturing dept. in MNCs, large and medium sized Indian companies).The poll gathered that people believe that companies should be actively engaged in social matters.
A majority of the general public feels that companies should be held fully responsible for roles over which they have direct control. These include providing good products and cheaper prices, ensuring that operations are environment friendly, treating employees fairly without any discrimination based on gender, race or religion and applying labour standards globally. More than 60% of the general public felt that the companies should also be held responsible for bridging the gap between the rich and the poor, reducing human rights abuses, solving social problems and increasing economic stability.
CSR as business success
CSR is considered to be an important aspect of business success– through efficient resource management, environment protection, employment, eco-friendly atmosphere, etc.
Ashok Khosla, President of Development Alternatives, an Indian NGO, is of the view that sustainability includes sustainable consumption and sustainable production and is thus the responsibility of both procedures and consumers. The CSR is not a one size fits all. The NGOs, citizens and governments must look at sizes, types and locations of companies to explore how
CSR can be brought to bear on companies.
The civil society is good for business and a tool for advancing corporate take-up of CSR. Therefore, the business should view civil society as being the CSR auditors for business and a friend to business, much like traditional auditors. There are lessons for business to learn from their interactions with civil society that cannot only re-duce risk but improve overall competitive
advantage.
Conclusion
The business of the 21-st century will have no choice but to implement CSR. The sooner corporate houses realize this and aggressively pursue this process, the better off they will be. The laws need to be formulated to help in reinforcing CSR practices.
Indian CSR has traditionally been a matter of classical paternalistic philanthropy, financially supporting schools, hospitals and culture institutions. However, far from being an add-on motivated by altruism and personal glory, the philanthropic drive has been driven by business necessity. With minimal state welfare and infrastructure provision in many areas, companies had to ensure that their workforce had adequate housing, healthcare and education and simultaneously the country grows at a fast pace.
The CSR should not be merely a statement of intent. It should be made compulsory for the corporate operating in India. This will definitely help in upholding human rights. In this context, the following measures may be made mandatory to ensure participation of the corporate in social development:
• Incorporation of a section on social actions in annual reports of companies
• Appointment of an independent social accounting committee to measure, monitor, evaluate and report impact of CSR in annual reports
• Separate department to look after the CSR
• Periodic training programmes and awareness camps to train personnel on CSR
• Linkage between CSR and financial success should be established
• A certain percentage of profit should be earmarked for social development that should reflect
in the annual balance sheets of companies.
The corporate sector in India very often blames the government for poor governance and lack of farsightedness. The question that comes every time into mind is, do the corporate sector performs its duty to contribute to the overall growth of the country? Does it have right to blame the government for poor governance? Does it contribute to nation building?
In India, most of the corporate do not have a clear policy on social responsibility. While developed countries like England have separate ministries to look after the issue of corporate social responsibility, in India, the government does not have a clear policy on the issue. Out of very few companies who contribute to the social development, the basic intention was not to ensure the good of the nation, rather a business policy to stay away from the tax net.
The corporate and the government should try to build up a relationship between the business and the society. The concept of corporate social responsibility (CSR) has so far failed to take deep root in India because the nomenclature is not properly defined. The CSR is in a nascent stage. Much needs to be done to bring changes in attitude towards CSR and bring awareness among the corporate about their social responsibilities. The corporate should be made aware about the changing nature of business due to globalization, transformation of market environment and deepening of competition. The market economy has paved the way for enterprise-led development and a new cultural perspective is taking place in Indian business environment that has a strong bearing on social responsibilities.
Social responsibility encompasses the sectors like health, education, employment, income and quality of life. It should be binding on the corporate sector to work on the above aspects, which are thought to be primary social indicators. They have enough money to serve the nation on the above segments of the society. They should not forget that if general health of the mass were good, they would have better bying capacity.
In 1970, Milton Friedman of New York Times rightly wrote: “ the social responsibility of business is to increase profits.” This view is often held and propounded by those who do not see much merit in companies being engaged in issues of Social Responsibility other than the making of profit. However, increasingly, the profit case, evident indicators that are tangible and the altruistic/ philanthropic/ ethical case, evident in the intangibles are getting blurred. In this context the purpose is to highlight the need for a paradigm shift in the importance of greater investment in intangibles to enhance corporate value.
Significance of CSR for India
The ideal corporate citizenship has ethical and philosophical dimension, particularly in India here wide gap exists between people in terms of income and living standards as well as social status.
A latest survey by the Tata Energy Research Institute (TERI) called ‘Altered Images: the 2001 State of Corporate Responsibility in India Poll’ Traces Back The History Of CSR In India and suggests that there are four models of CSR.
Ethical model
The origin of the first ethical model of corporate responsibility lie in the pioneering efforts of 19 th century corporate philanthropists such as the Cadbury brothers in England and the Tata family in India. The pressure on Indian industrialists to demonstrate their commitment to social development increased during the independence movement, when Mahatma Gandhi
developed the notion of ‘trusteeship’, whereby the owners of property would voluntarily manage their wealth on behalf of the people.
Gandhi’s influence prompted various Indian companies to play active roles in nation building and promoting socio-economic development during the 20th century. The history of Indian corporate philanthropy has encompassed cash or kind donations, community investment in trusts and provision of essential services such as schools, libraries, hospitals, etc. Many firms, particularly ‘family-run businesses’, continue to support such philanthropic initiatives.
Statist model
A second model of CSR emerged in India after independence in 1947, when India adopted the socialist and mixed economy framework, with a large public sector and state-owned companies. The boundaries between the state and society were clearly defined for the state enterprises. Elements of corporate responsibility, especially those relating to community and worker relationships, were enshrined in labour laws and management principles. This state sponsored corporate philosophy still operates in the numerous public sector companies that have survived the wave of privatization of the early 1990s.
Liberal Model
Indeed, the worldwide trend towards privatization and deregulation can be said to be underpinned by a third model of corporate responsibility – that companies are solely responsible to their owners. This approach was encapsulated by the American economist Milton Fried-man, who in 1958 challenged the very notion of corporate responsibility for anything other than the economic bottom line.
Many in the corporate world and elsewhere would agree with this concept, arguing that it is sufficient for business to obey the law and generate wealth, which through taxation and private charitable choices can be directed to social ends.
Stakeholder Model
The rise of globalisation has brought with it a growing consensus that with increasing economic rights, business also has a growing range of social obligations. Citizen campaigns against irresponsible corporate behaviour along with consumer action and increasing shareholder pressure have given rise to the stakeholder model of corporate responsibility. This view is often
associated with R. Edward Freeman, whose seminal analysis of the stakeholder approach to strategic management in 1984 brought stake holding into the mainstream of management literature (Freeman, 1984). Ac-cording to Freeman, ‘a stakeholder in an organisation is any group or individual who can affect or is affected by the achievement of the organisation’s objectives.’
Perception and practices of CSR in India
A survey was conducted by ORG-MARG for TERI-Europe in several cities of India in 2001. The basic purpose of the survey was to capture perceptions and expectations (related to corporate responsibility) of the following three sets of stakeholders such as general public, workers (skilled, semiskilled and un-skilled) and corporate executives (head of corporate relation, labour relations, welfare dept. and manufacturing dept. in MNCs, large and medium sized Indian companies).The poll gathered that people believe that companies should be actively engaged in social matters.
A majority of the general public feels that companies should be held fully responsible for roles over which they have direct control. These include providing good products and cheaper prices, ensuring that operations are environment friendly, treating employees fairly without any discrimination based on gender, race or religion and applying labour standards globally. More than 60% of the general public felt that the companies should also be held responsible for bridging the gap between the rich and the poor, reducing human rights abuses, solving social problems and increasing economic stability.
CSR as business success
CSR is considered to be an important aspect of business success– through efficient resource management, environment protection, employment, eco-friendly atmosphere, etc.
Ashok Khosla, President of Development Alternatives, an Indian NGO, is of the view that sustainability includes sustainable consumption and sustainable production and is thus the responsibility of both procedures and consumers. The CSR is not a one size fits all. The NGOs, citizens and governments must look at sizes, types and locations of companies to explore how
CSR can be brought to bear on companies.
The civil society is good for business and a tool for advancing corporate take-up of CSR. Therefore, the business should view civil society as being the CSR auditors for business and a friend to business, much like traditional auditors. There are lessons for business to learn from their interactions with civil society that cannot only re-duce risk but improve overall competitive
advantage.
Conclusion
The business of the 21-st century will have no choice but to implement CSR. The sooner corporate houses realize this and aggressively pursue this process, the better off they will be. The laws need to be formulated to help in reinforcing CSR practices.
Indian CSR has traditionally been a matter of classical paternalistic philanthropy, financially supporting schools, hospitals and culture institutions. However, far from being an add-on motivated by altruism and personal glory, the philanthropic drive has been driven by business necessity. With minimal state welfare and infrastructure provision in many areas, companies had to ensure that their workforce had adequate housing, healthcare and education and simultaneously the country grows at a fast pace.
The CSR should not be merely a statement of intent. It should be made compulsory for the corporate operating in India. This will definitely help in upholding human rights. In this context, the following measures may be made mandatory to ensure participation of the corporate in social development:
• Incorporation of a section on social actions in annual reports of companies
• Appointment of an independent social accounting committee to measure, monitor, evaluate and report impact of CSR in annual reports
• Separate department to look after the CSR
• Periodic training programmes and awareness camps to train personnel on CSR
• Linkage between CSR and financial success should be established
• A certain percentage of profit should be earmarked for social development that should reflect
in the annual balance sheets of companies.
Friday, December 23, 2011
Corporate Shells.
A corporate shell could be likened to a house that had been occupied by a family. Prior to the family moving out it was a home. But now it is just shell, a skeleton, a plain house with nobody in it, but if a family was to purchase the house and move in, it becomes a home.
Similar, a corporate shell was once the home of an operating company but once the operating company ceases to reside there because of adverse circumstances ( bankruptcy or liquidation ) all that remains is the shell.
Buying and selling corporate shells has become big business, just a couple of years ago a corporate shell sold for approximately $150,000.00 today they go for upward of $500.000.00. Talk about inflation! The increase in price is due to increase scrutiny by the Securities and exchange commission and the demand for shell by Chinese companies seeking to become listed in the United States.
As usual when there is money to be made the vultures appear with their unscrupulous practices. In most cases the shells are own by the same operators who are also acting as consultants to the companies they are helping to become public. This may be a conflict of interest but they are able to hide their ownership well with the help of securities lawyer who may also have a piece of the shell.
The situation described above creates a huge conflict of interest that the regulators have yet to figure out because of the intricacy of the many participant who work in harmony and are able to conceal their actions from the regulators.
If the consultant indirectly own a shell and is trying to sell it to the company that they are advising, how well is he going to represent the client when it comes to price and the amount of shares that they are to Retain? And how about with assisting the company in performing the proper research on the shareholder list and the history of the shell.
Don’t get me wrong there are many honest and well meaning consultants and shell vendors who established the shells for the sole purpose of creating a vehicle for private companies to go public, Just like you have the unscrupulous characters that appear every time there is an opportunity to make money, you also have honest enterprising individual who see an opportunity and take advantage of it.
Once the operating company purchases the corporate shell and merges into it, the owner of the private company receives a majority of the shell corporation stock (usually 90-95% ) through a new issue of stock for the private enterprise.
The public corporation will normally change its name to the private company’s name and elect a new Board of Directors which will appoint the officers of the company. The public corporation will usually have a base of shareholders sufficient to meet the requirements for listing on the Nasdaq Small Cap Market of Nasdaq Bulletin Board. Although some shell have as few as 35-50 shareholders and are currently listed on Bulletin Board or the NQB pink sheets.
At our company we don’t have an inventory of shells nor do we recommend a single vendor, instead we recommend several and after the private company selects a vendor we approach the process as if we were buying the shell for ourselves.
For more information please visit our website: http://www.genesiscorporateadvisors.com
Similar, a corporate shell was once the home of an operating company but once the operating company ceases to reside there because of adverse circumstances ( bankruptcy or liquidation ) all that remains is the shell.
Buying and selling corporate shells has become big business, just a couple of years ago a corporate shell sold for approximately $150,000.00 today they go for upward of $500.000.00. Talk about inflation! The increase in price is due to increase scrutiny by the Securities and exchange commission and the demand for shell by Chinese companies seeking to become listed in the United States.
As usual when there is money to be made the vultures appear with their unscrupulous practices. In most cases the shells are own by the same operators who are also acting as consultants to the companies they are helping to become public. This may be a conflict of interest but they are able to hide their ownership well with the help of securities lawyer who may also have a piece of the shell.
The situation described above creates a huge conflict of interest that the regulators have yet to figure out because of the intricacy of the many participant who work in harmony and are able to conceal their actions from the regulators.
If the consultant indirectly own a shell and is trying to sell it to the company that they are advising, how well is he going to represent the client when it comes to price and the amount of shares that they are to Retain? And how about with assisting the company in performing the proper research on the shareholder list and the history of the shell.
Don’t get me wrong there are many honest and well meaning consultants and shell vendors who established the shells for the sole purpose of creating a vehicle for private companies to go public, Just like you have the unscrupulous characters that appear every time there is an opportunity to make money, you also have honest enterprising individual who see an opportunity and take advantage of it.
Once the operating company purchases the corporate shell and merges into it, the owner of the private company receives a majority of the shell corporation stock (usually 90-95% ) through a new issue of stock for the private enterprise.
The public corporation will normally change its name to the private company’s name and elect a new Board of Directors which will appoint the officers of the company. The public corporation will usually have a base of shareholders sufficient to meet the requirements for listing on the Nasdaq Small Cap Market of Nasdaq Bulletin Board. Although some shell have as few as 35-50 shareholders and are currently listed on Bulletin Board or the NQB pink sheets.
At our company we don’t have an inventory of shells nor do we recommend a single vendor, instead we recommend several and after the private company selects a vendor we approach the process as if we were buying the shell for ourselves.
For more information please visit our website: http://www.genesiscorporateadvisors.com
Thursday, December 22, 2011
Corporate Gift Baskets
Copyright 2006 Hali Shipon
The Corporate Gift Basket concept has grown hugely over the last few years. Business owners have realised that there is nothing so important as cultivating their relationships, both with their clients and with their most outstanding employees. Fostering and nurturing professional relationships, whether employees, or clients, is absolutely vital to develop and maintain loyalty.
Giving a corporate gift basket really shows that you care --- and if you are able to send a basket which reflects a hobby or a theme of interest to the recipient, your gift basket will be appreciated all the more. For example, if you know the person receiving the corporate gift basket is a keen golfer, then look for golf related gift baskets. Some of the more exclusive gift baskets contain useful items, such as practice golf balls.
It really does pay to get to know your customers and your employees likes and dislikes. On the other hand, if you want to say a big “thank you” then check out gift baskets with that theme. These baskets are particularly appreciated around the holidays, which is an expensive time for most people. Employees with large families may buy gifts for everyone else, and nothing for themselves. When selecting your online corporate gift basket provider, ensure you choose a company which offers quality items, delivered in a timely manner. These two points are absolutely vital. Attention to detail and care in presentation is also important. Whether you are trying to say “Thank You” or “Keep Up The Good Work”, the corporate gift basket is a wonderful way to impress with your thoughtfulness and taste. It is important to ensure that your gift basket is appropriate to the level of relationship you have with the recipient. If anything, then err on the side of being more generous, rather than less. After all, you are trying to further your business relationship with this person, and if they feel you have scrimped or saved a few dollars, the effect of the gift basket will be wasted. If you are sending a corporate gift basket to a client who spends millions with your company, then sending an obviously cheap or badly presented basket could have an adverse effect. Also, sending one basket for an office of fifty people would not look good. On the other hand, sending a basket worth a thousand dollars to someone who spends only a couple of hundred bucks every other year is not economically viable. And what a fabulous way to thank a much valued employee for clinching a lucrative deal for the company, or for completing a project successfully. After receiving a corporate gift basket, it is unlikely that your valuable employee will be vulnerable to being head-hunted any time soon.
There is no better way to show you appreciate and value your employees. Sending a corporate gift basket is virtually guaranteed to win the hearts of your employees. Personalising the basket is important, especially for high spending clients. Everyone likes to be treated as an individual, rather than a group. Maybe you can afford to send two baskets --- one for the office, and one for the individual? The benefits of sending a luxury corporate gift basket are long term --- you will be reaping the rewards for many years to come.
The Corporate Gift Basket concept has grown hugely over the last few years. Business owners have realised that there is nothing so important as cultivating their relationships, both with their clients and with their most outstanding employees. Fostering and nurturing professional relationships, whether employees, or clients, is absolutely vital to develop and maintain loyalty.
Giving a corporate gift basket really shows that you care --- and if you are able to send a basket which reflects a hobby or a theme of interest to the recipient, your gift basket will be appreciated all the more. For example, if you know the person receiving the corporate gift basket is a keen golfer, then look for golf related gift baskets. Some of the more exclusive gift baskets contain useful items, such as practice golf balls.
It really does pay to get to know your customers and your employees likes and dislikes. On the other hand, if you want to say a big “thank you” then check out gift baskets with that theme. These baskets are particularly appreciated around the holidays, which is an expensive time for most people. Employees with large families may buy gifts for everyone else, and nothing for themselves. When selecting your online corporate gift basket provider, ensure you choose a company which offers quality items, delivered in a timely manner. These two points are absolutely vital. Attention to detail and care in presentation is also important. Whether you are trying to say “Thank You” or “Keep Up The Good Work”, the corporate gift basket is a wonderful way to impress with your thoughtfulness and taste. It is important to ensure that your gift basket is appropriate to the level of relationship you have with the recipient. If anything, then err on the side of being more generous, rather than less. After all, you are trying to further your business relationship with this person, and if they feel you have scrimped or saved a few dollars, the effect of the gift basket will be wasted. If you are sending a corporate gift basket to a client who spends millions with your company, then sending an obviously cheap or badly presented basket could have an adverse effect. Also, sending one basket for an office of fifty people would not look good. On the other hand, sending a basket worth a thousand dollars to someone who spends only a couple of hundred bucks every other year is not economically viable. And what a fabulous way to thank a much valued employee for clinching a lucrative deal for the company, or for completing a project successfully. After receiving a corporate gift basket, it is unlikely that your valuable employee will be vulnerable to being head-hunted any time soon.
There is no better way to show you appreciate and value your employees. Sending a corporate gift basket is virtually guaranteed to win the hearts of your employees. Personalising the basket is important, especially for high spending clients. Everyone likes to be treated as an individual, rather than a group. Maybe you can afford to send two baskets --- one for the office, and one for the individual? The benefits of sending a luxury corporate gift basket are long term --- you will be reaping the rewards for many years to come.
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